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The FAST Audit (Jan ’26): Exclusives, Bloat, and the “Reality” Trap

FASTMaster on FAST

The FAST Audit (Jan ’26): Exclusives, Bloat, and the “Reality” Trap

Our monthly tracker of the ecosystem returns. Who is building a distinct platform, and who is just renting the same unscripted slop? I’ve spent the last week rebuilding my old FAST channel tracker database, adding in greater genre consistency, some new analysis (18-49 brand appeal), and making it

Why FAST is Becoming Cable 2.0 (And How to Stop It)

FASTMaster on FAST

Why FAST is Becoming Cable 2.0 (And How to Stop It)

FAST is currently speed-running the same mistakes that killed the cable bundle. By analyzing the latest 2025 cable ratings, I break down why "spray and pray" is dead, why news is a demographic trap, and how to stop your platform from becoming Cable 2.0.

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FASTMaster Intelligence

Navigate the structural evolution of media. Discover emerging trends. Enjoy the analysis. Views expressed here are my own and do not represent the views of my employer.

FASTMaster Intelligence
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